Whether a product or a service, we all sell. Identify, Capture and Sell more using Microsoft Dynamics NAV Sales and Marketing
Microsoft Dynamics NAV has built-in functionality offering powerful tools for sales and marketing professionals. It helps your staff efficiently manage contacts, opportunities, and campaigns by giving them access to connected information and processes and rich integration with Microsoft Office system programs. Using Microsoft Dynamics NAV, staff can access the data, reports, alerts, and common tasks you need to build customer relationships, pursue new opportunities, and help drive sales.
Microsoft Dynamics NAV allows sales and marketing staff to take advantage of powerful business intelligence capabilities. For example, you can view key performance indicators (KPIs) based on projected and actual sales figures, or create ad-hoc reports to measure campaign effectiveness and improve market strategy. You can also easily export data to Microsoft Office Excel to share with your team.
Don’t mistake Microsoft Dynamics NAV and Microsoft Dynamics CRM
It’s important to note that the CRM functionality within Microsoft Dynamics NAV is not the same product as Microsoft Dynamics CRM. Microsoft Dynamics NAV CRM functionality is excellent, although it does lack some of the processes, general capabilities and flexibility of Dynamics CRM.
The inherent CRM functionality within Microsoft Dynamics NAV is usually sufficient for most businesses. But even if it’s not, since the release of Microsoft Dynamics NAV 2009 R2, the product has built in-integration so that it can work directly with your Microsoft Dynamics CRM system. Talk to us about Microsoft Dynamics CRM. We have 20+ years experience providing complex CRM solutions across multiple industries. Our CRM experts will be able to demonstrate the key differentiators between the two solutions and advise you on the best CRM solution for your business based upon your business requirement.